6 de julho de 2025 · 6 min
WeightWatchers—rebranded simply as WW—has led group‑based slimming since the 1960s. But in 2025 its model looks very different: the Points® algorithm now factors widget calories and presence of “healthy additions,” the beloved ZeroPoint list expanded then shrank again, and a new WW Clinic pushes compounded GLP‑1 prescriptions at an extra $74 per month plus medication.
Meanwhile, the basic Digital tier still requires a six‑month pre‑pay ($15 / mo up‑front, renewing $23), and live Workshops cost even more. Some members feel priced out or confused by the algorithm churn. If you’re looking for simpler macro tracking, automated meal plans, or a medical program with clearer pricing, plenty of 2025 contenders have emerged. This guide compares the best WW alternatives so you can pick the path that fits your lifestyle and wallet.
Tool | Best for | Free plan? | Pricing starts at |
---|---|---|---|
Centenary Day | Routine + meals automation | ✅ | $9 / mo |
Noom | Psych‑based habit change | Trial | $42 / mo* |
Calibrate | Doctor‑guided GLP‑1 | ❌ | $199 / mo† |
Second Nature | Registered‑dietitian coaching | ❌ | ~$59 / mo |
Lose It! Premium | Low‑cost calorie tracking | Limited | $3.33 / mo‡ |
*Four‑month upfront. †Meds extra. ‡Billed $39.99 annually.
Centenary Day ditches colour wheels and points for automation. A five‑minute quiz creates a Weekly Routine and Nutrition Plan that already accounts for work hours, gym access, and bedtime. A linear‑programming solver picks recipes that hit macro targets while minimising prep time and grocery spend—then imports cooking events into your calendar.
The app also tracks lab deadlines, foundation tasks (like dental exams), and environmental factors (air‑quality checks). Guideline stars (green, orange, grey) surface evidence‑based targets—Zone‑2 cardio ≥150 min, added sugar <25 g, etc.—so you fix blind spots without guessing.
Noom pioneered app‑delivered CBT for weight loss. Daily green‑yellow‑red food lessons and pop quizzes reframe eating triggers, while a group coach moderates chat. In 2025, Noom added Noom Med, a $149 / mo subscription that pairs GLP‑1 scripts with extra coaching.
Noom’s food database is smaller than WW’s, and barcode scan is pay‑walled, but lesson quality is high. Billing is the pain point: four‑month bundles renew automatically unless you cancel by chat.
Calibrate’s Metabolic Reset bundles telehealth visits, labs, 1:1 coaching, and GLP‑1 prescriptions. An app tracks weight and six habit pillars (food, sleep, exercise, emotional health, medication, metrics). Members average 15% weight loss in one year, but meds can add $350+ / mo if insurance denies coverage.
Second Nature assigns every member a registered dietitian who chats daily (Mon‑Fri). The program blends low‑GI recipe plans, sleep‑stress modules, and weekly Zoom check‑ins. An NHS‑evaluated study showed 5‑kg loss after three months. The app ships a Bluetooth scale and tracks steps automatically.
Lose It! offers free barcode scanning and a lively challenge board. Premium unlocks macros, sodium, and sleep import plus AI Snap It photo logging. No coach, but the yearly fee is cheaper than one month of WW Clinic.
Cronometer tracks 82+ nutrients and flags deficiencies automatically. Gold tier ($5.99 / mo billed yearly) unlocks charts and Oracle food suggestions. Ideal if WW Points feel too abstract and you care about selenium, omega‑3, or iron intake.
PlateJoy generates grocery lists and custom recipes based on calorie, macro, and ingredient preferences. Instacart and Amazon Fresh integrations one‑click load your cart. You can export nutrition data to Fitbit or Apple Health, then track with Lose It! or Cronometer.
MacroFactor recalculates energy budgets weekly using rolling weight averages. Great for lifters uneasy with WW’s points. A recipe builder converts any dish into trackable servings. Subscription is $11.99 / mo or $71.99 / yr.
App | Effective monthly | Commitment? |
---|---|---|
WW Digital | $15 pre‑pay (renews $23) | 6 mo |
Centenary Day Pro | $9 | None |
Noom classic | $42 | 4 mo |
Second Nature | $59 | 1 mo |
Lose It! Premium | $3.33 | 12 mo |
Cronometer Gold | $5.99 | 12 mo |
Feature | Centenary | Noom | Calibrate | Lose It! | Cronometer |
---|---|---|---|---|---|
Automated meal planning | ✅ | — | Habit goals | — | — |
Psychology lessons | Audio bites | ✅ | ✅ | — | — |
GLP‑1 pathway | — | Add‑on | ✅ | — | — |
Family profiles | ✅ | ❌ | ❌ | ❌ | ❌ |
Cost under $10 / mo | ✅ | ❌ | ❌ | ✅ | ✅ |
Noom for CBT coaching, Centenary Day for automated planning, and Calibrate for GLP‑1 weight‑loss therapy.
Lose It! Premium costs about $3.33 per month when billed annually, and Centenary Day has a free tier for basic planning.
Yes, but locations reduced in 2024; many rural members now rely on Zoom Workshops.
Yes for portion control, but WW recommends mindful eating—unlimited doesn’t mean untracked nutrition if weight loss stalls.
WW’s Points and peer meetings still help many—but rising costs, algorithm churn, and medication upsells push others to explore fresh territory. Whether you crave full automation (Centenary Day), therapist‑style lessons (Noom), or doctor‑supervised GLP‑1 (Calibrate), 2025 serves up alternatives that keep your goals—and budget—on track.
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Quer você esteja otimizando sua rotina, explorando a ciência da longevidade, ou se preparando para o futuro da extensão radical da vida, estamos aqui para apoiá-lo em cada passo do caminho.
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